Learn from AT&T How to Manage Customer Expectations
I listened to a Podcast today produced by SmallBusinessBigMarketing.com, where Kym Illman, founder and president of Messages on Hold discussed the rise of his company in Australia.
Illman mentioned something that really stuck out in my mind. He described how disappointed he is with the customer service levels that companies today are so complacent to provide. And, how unfortunate it is that we as consumers are shocked when we actually do receive excellent customer service.
Fittingly, I had an experience that quickly echoed the disappointment that Illman had described. AT&T was the culprit once again—a company that already has serious customer satisfaction Read more →